Here are four compelling reasons it’s time to start tweeting…

  1. Go Where Your Customers Are – Twitter reports 288 million monthly active users. With so many people now relying on the internet for daily information, news and referrals, you need to use twitter for your business. You’ll be able to connect with your community because they are also using twitter.
  2. Free Targeted Marketing – You can direct tweets to the audience that is of most interest to you and your business by strategically choosing who you follow, and what hashtags you use.  Engage prospective customers with periodic coupons or specials to increase sales.
  3. Get More Visits to Your Website – Tweeting interesting, relevant content will drive traffic to your website, blog (or Facebook page) and benefit your SEO activities. You’ll build your brand while also increasing visibility for your business.
  4. Engage in Popular Health Campaigns – Every month (everyday really) there is a campaign that ties to the services you provide. Posture Month (May), Heart Health Month, Nutrition Month, Spinal Health Month, Fall Prevention are all campaigns you should be educating your community about. It’s your opportunity to engage and educate as a health/fitness professional. 

Need to setup a new Twitter account? Watch the beginner’s tutorial: